Privacy Policy
Fairytale Farm Privacy Policy
Privacy Policy
This Privacy Policy governs the manner in which Fairytale Farm collects, uses, maintains and discloses information collected from users (each, a “User”) of the fairytalefarm.co.uk website (“Site”). This privacy policy applies to the Site and all products and services offered by Fairytale Farm.
Personal identification information
We may collect personally identification information from Users in a variety of ways in connection with activities, services, features or resources we make available on our Site.. Users may visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.
Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Web browser cookies
Our Site may use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.
How we use collected information
Fairytale Farm collects and uses Users personal information for the following purposes:
- – To improve our Site
We continually strive to improve our website offerings based on the information and feedback we receive from you.
How we protect your information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.
Sharing your personal information
We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.
Third party websites
Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.
Changes to this privacy policy
Fairytale Farm has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
Your acceptance of these terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
Contacting us
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:
info@fairytalefarm.co.uk
This document was last updated on June 03, 2011
DigiTickets Privacy Policy
Policy Owner
This policy is owned and distributed by IT and Compliance manager of Digital Ticketing Systems Limited
Who we are
In this Privacy Policy, references to "we", "us", and "our"" are to Digital Ticketing Systems Limited (Company number 07044584). References to "our Website" or "the Website" are to *.digitickets.co.uk.
Digital Ticketing Systems Limited is the data controller responsible for the personal information collected through this Website.
Information We Collect
We may collect and process the following categories of personal information:
Information You Provide Directly
When you contact us, make a purchase, register for services, or complete forms on our Website, we may collect information such as:
- Name
- Postal address
- Email address
- Telephone number
- Purchase and booking information
- Any other information voluntarily provided by you
Payment Information
Payments made through our Website are processed by authorised payment service providers. We do not store your full credit or debit card details on our systems.
Our payment providers may process payment information and carry out fraud prevention and verification checks. Where international transfers are required, appropriate safeguards will be applied in accordance with applicable data protection laws.
Digital Ticketing Systems is PCI DSS v4.0.1 compliant and are annually assessed/certified.
Website Usage Information
When you visit our Website, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Screen resolution
- Operating system
- Referral source
- Pages visited and actions taken on the Website
- Date and time of access
Marketing Preferences
If you choose to receive marketing communications, we will record your preferences and any interactions with our emails, including whether emails are opened or links are clicked.
Cookies and Similar Technologies
We use cookies and similar technologies to operate our Website, remember your preferences, analyse usage, and improve user experience. Further information is provided in our Cookie Policy below.
How We Use Your Information
We process personal information for the following purposes:
- To provide products and services you request
- To process transactions and fulfil orders
- To provide customer support and after-sales services
- To manage bookings and accounts
- To improve our Website, products, and services
- To ensure Website security and prevent fraud
- To comply with legal and regulatory obligations
- To send marketing communications where we have your consent or another lawful basis to do so
Lawful Basis for Processing
Under UK GDPR, we rely on one or more of the following lawful bases:
- Performance of a contract: to provide goods or services you have requested.
- Legal obligation: where processing is necessary to comply with legal requirements.
- Legitimate interests: to manage and improve our business, Website security, and customer experience.
- Consent: where required, including for certain cookies and marketing communications.
Where we rely on consent, you may withdraw it at any time.
Sharing Your Information
We may share your personal information with:
- Payment processors
- Hosting and IT service providers
- Delivery and fulfilment partners
- Marketing and communications providers
- Analytics and Website performance providers
- Professional advisers and auditors
- Regulatory authorities, law enforcement agencies, or courts where required by law
All third-party service providers are required to process personal information only on our instructions and in accordance with applicable data protection laws.
We do not sell personal information to third parties.
International Transfers
Where personal information is transferred outside the United Kingdom, we will ensure appropriate safeguards are in place, such as:
- Transfers to countries deemed to provide an adequate level of protection; or
- Approved contractual safeguards, such as the UK International Data Transfer Agreement (IDTA) or equivalent mechanisms.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, regulatory, and reporting requirements.
Retention periods vary depending on the type of information and the purpose for which it is processed.
Cookie Policy
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites function properly, remember preferences, improve performance, and provide analytics information.
How We Use Cookies
We use the following categories of cookies:
Strictly Necessary Cookies
These cookies are essential for the operation of the Website and cannot be disabled through our cookie management tools.
Cookie |
Purpose |
Duration |
|---|---|---|
PHPSESSID |
Maintains user session and shopping basket functionality |
Session / 24 minutes |
dtAnalyticsConsent |
Records cookie consent preferences |
1 year |
Analytics Cookies
These cookies help us understand how visitors interact with the Website so that we can improve performance and usability.
These cookies are only placed with your consent.
Google Analytics
Examples include:
- _ga
- _ga<container-id>
- _gid
- _gat_<tracker-name>
Used to collect aggregated statistical information about Website usage.
Google Privacy Information:
https://support.google.com/analytics/answer/6004245
Microsoft Clarity
Examples include:
- _clck
- _clsk
- CLID
- ANONCHK
- MR
- MUID
- SM
Used to analyse user interactions and improve Website usability.
Microsoft Clarity Information:
Performance Monitoring Cookies
Performance monitoring tools help us identify technical issues and improve Website reliability.
Examples may include cookies used by services such as New Relic.
Managing Cookies
When you first visit our Website, you will be presented with a cookie banner allowing you to:
- Accept all cookies
- Reject non-essential cookies
- Choose your cookie preferences
You may change your preferences at any time through our cookie settings tool.
You can also manage cookies through your browser settings. Disabling certain cookies may affect Website functionality.
Your Data Protection Rights
Under UK GDPR, you may have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Restrict processing
- Object to processing
- Request portability of your data
- Withdraw consent where processing is based on consent
- Lodge a complaint with the Information Commissioner's Office (ICO)
For more information about your rights, visit:
https://ico.org.uk/
Automated Decision-Making
We do not generally make decisions producing legal or similarly significant effects using solely automated processing.
Where automated tools are used for fraud prevention, security monitoring, or service administration, appropriate safeguards will be applied in accordance with applicable data protection legislation.
Childrens Data
Our Website is not intended to knowingly collect personal information from children unless necessary to provide services requested by a parent, guardian, school, attraction, venue, or authorised organisation.
Where we process children's personal information, we take additional care to ensure appropriate protections are in place.
Contact Us
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact:
Digital Ticketing Systems (t/a DigiTickets)
Sentio House, Pynes Hill, Exeter, Devon, EX2 5AZ
www.digitickets.co.uk/compliance-request
If you have concerns about how we use your personal information, you may submit a privacy complaint to us using the contact details above.
We will acknowledge your complaint and investigate it in accordance with applicable data protection legislation. We aim to respond without undue delay and within the timescales required by law.
If you remain dissatisfied with our response, you have the right to complain to the Information Commissioner's Office (ICO).
Other Websites
This Privacy Policy applies only to this Website. Links to third-party websites are provided for convenience only. We are not responsible for the privacy practices of those websites, and we encourage you to review their privacy policies before providing any personal information.
Last Updated: 5 August 2026